Most of these are SEO no no’s. Many of you already know these but some will need to fix the errors. I thought it could help more than a few people.

Keywords and Stuffing
For search engines we  recommend writing keyword rich content but not not overloaded with keywords. Content or META tags full of keywords is considered SPAM and will get you a penalty. Your keywords should used in a proper sentences which give a relevant meaning to the context (reader friendly). This will not only help readers but search engines as well. Then focus on the balance and density page/meta data.

Duplicate Content Rule
Having the same post  or stolen content. It doesn’t matter, it’s seen as duplicate content if it is the same as another page. Most people do it by accident, content management system or the website shopping cart creates it without knowing it even happened. Fix it! Average of 30 spots we tested it.

Hidden or Tiny Text
Many people try to trick search engines by hiding the text either using CSS hidden div, or by matching the text color to with background color. Some try to use tiny text for search engines and not the reader. Search engines can detect such spamming techniques easily and search engines highly penalize those sites/pages.

Graphics & Flash
Search engine’s crawlers are not able to read the images but the Alternate Text on the images but not actual images. A website is with a lot of graphics, navigation buttons or Flash. To avoid this it’s be is no good for SEO. Instead of images CSS can be used and it will not only help in reducing the markup but also provides compatibility with web browsers. Also optimize your alt tags with top keywords. Flash animations are not recommended to use. Search engines are learning but using flash animation should be limited (has no benefit from search engine’s perspective).

Frames
Don’t use frames ever! Search engine’s crawlers are not able to reach to the content of the pages. Therefore your website may not be indexed or have trouble with indexing. So in order to be friendly with the spider; website structure must be simple and easy to navigate so that you web pages get indexed properly by the search engines.

Search Engine Friendly URLs
Search engines like simple and friendly URLs. If your website having complex URL’s which include query strings like: P-13? or some crazy thing you need to fix it.  For WordPress – http://www.seocompanyservices.com/blog/….= /postname/ ….for Straight HTML just use /kewords-keywords.html. Here is an example of search engine friendly URL is like:http://www.seocompanyservices.com/blog/seo-search-engine-optimization/
Is given more credit, because its not only very simple but also very friendly to understand. In a case where the URL is simple but it’s too lengthy and going into deeper directory structure, then it also won’t be that much beneficial. Therefore the URLs must be simple and short to get more feasible for the visitor and search engines.

Improper Site Structure
Site structure is basically your internal linking structure. The proper website structure shows the integrity between the pages and must be tied together well to do good in search engines. Comprehensive internal linking between the pages of the website builds cohesive organization and using keywords in the anchor text will rank higher in the search engines.  A site map will be great for crawler, as it is taken as a guide map for crawling the web pages and also and aid for the visitor to browse.

Back Linking
Back links are the most important factor of any search engine optimization campaign. You must use your keywords in the anchor text and make the process of building backlinks look natural. Link building is given high value by all the search engines. Back-links are the key to success for any seo campaign and helps rank in the search engines.

Mirror Websites / Doorway Pages

If you have multiple website with the same content as mirror website, that’s SPAM. Some people use redirection extensively or redirecting from one domain to another domain. Doorway pages are those pages which are just stuffed with the keywords and used to trick search engines. Usually, doorway pages are used to fool the crawler by stuffing a lot of keywords in anchor text just to build the relevance. When the page is visited for those keywords which are anchored, then a redirection is made to another website or webpage.

If you are doing Search Engine Optimization for your website make sure that you use tips from this post and the last. If need an SEO company that follows white-hat SEO strategies then contact us through our firms SEO services page.

Keywords in your website title.

A search engine optimization must! This is the most important place to use keywords because what is written inside the <title> tag shows in search results as your page title. The title tag must be 12 words at most and the the keyword should be near the beginning. Also don’t stuff try to make some sense and use 4 commas or symbols at most. Remember symbols count as a word commas do not (density).

Keywords in websites URL

Keywords in URLs help a lot on most search engines. Using http://domainname.com/seo.html, where “SEO” is the keyword phrase will help you rank in most cases. Run scans first to see or do a simple google search to see what other sites are doing.

Keyword density in document text

Another very important factor you need to check. 4-8 % for major keywords is best, 1-3 for minor. Keyword density of over 9% is too high and looks more like keyword stuffing to SE’s, than your naturally written text.

Anchor Text

Very important, especially for the anchor text of inbound links, because if you have the keyword in the anchor text in a link from another site, this is regarded as getting a vote from this site. You want these to look natural as well and come from content related sites with good reputation (age).

Keywords in headings <H1> and <H2> Tags

One more place where keywords count a lot. But beware that your page has actual text about the particular keyword. Be careful your content talks about H1′s or you could be penalized.

Keywords in the beginning of a document

Also counts, though not as much as anchor text, title tag or headings. However, have in mind that the beginning of a document does not necessarily mean the first paragraph – for instance if you use tables, the first paragraph of text might be in the second half of the table.

Keywords in <alt> tags

I think this is very important! Spiders don’t read images but they do read their textual descriptions in the <alt> tags. Don’t over do it but name pics accordingly with top keywords. (first five images w/ low density).

Meta Tags / Keys

Not so important these days, especially for Google. Yahoo! and Bing still use them. Using these tags properly will not hurt, so you should do it.

Keyword Location

Keyword proximity measures how close in the text the search terms are. It is best if they are immediately one after the other (e.g. “seo services”), with no other words between them. For instance, if you have “seo” in the first paragraph and “services” in the third paragraph, this also counts but not as much as having the search phrase “seo services” without any other words in between. Keyword location is applicable for keyword phrases that consist of 2 or more words.

Keywords / Terms

In addition to keywords, you can optimize for keyword phrases that consist of several words – e.g. “SEO Company”. It is best when the keyword phrases you optimize for are popular ones, so you can get a lot of exact matches of the search string but sometimes it makes sense to optimize for 2 or 3 separate keywords (“SEO” and “company”) than for one phrase that might occasionally get an exact match.

Synonyms

Optimizing for synonyms of the target keywords, in addition to the main keywords. This is good for sites in English, for which search engines are smart enough to use synonyms.

Keyword Mistypes

Spelling errors are very frequent and if you know that your target keywords have popular misspellings or alternative spellings.

Stuffing

Any artificially inflated keyword density (10% and over) is keyword stuffing and you risk getting banned from search engines.

Anchor text of inbound links

Link building is one of the most important factors for good rankings, most likely #1. It is best if you have a keyword in the anchor text of your back-links, but even if you don’t have keywords in your backlins text, it will still help your website.

Origin of inbound links

Besides the anchor text, it is important if the site that links to you is a reputable one or not. Generally sites with greater Google PR are considered reputable.

Links from similar sites

Having links from similar sites is very, similar content or subject is very useful. It indicates that the competition is voting for you and you are popular within your topical community.

Links from .Edu and .Gov sites

Priceless! These links are precious because .edu and .gov sites are more reputable than .com. .net, .info, etc. domains, these links are very hard to obtain.

Number of back-links

The more, the better. The reputation of the sites that link to you is more important than their number. It is also important is their anchor text, is there a keyword in it, how old are they.

Anchor text of internal links

This also matters, though not as much as the anchor text of inbound links. Mix it up and use all your terms. Make sense with what you link to, it makes a difference.

Text around your anchor text

The text that is immediately before and after the anchor text also matters because it further indicates the relevance of the link – i.e. if the link is artificial or it naturally flows in the text.

Age back links

The older the back links, the better. Getting many new links in a short time suggests buying them.

Description Meta Tag

Use the <Description> meta tag to write the description of your site. MetaTags still work on MSN and Yahoo!, the <Description> metatag has one more advantage – it sometimes pops in the description of your web site in the natural  search results.

Keywords meta-tag

The <Keywords> tag also matters, though as all meta tags it gets almost no attention from Google and some attention from MSN and Yahoo! The metatag should 10 to 20 keywords long at most. Don’t stuff the meta tag with keywords that you don’t have on the page (bad for rankings).

Content

Having more content (relevant content, which is different from the content on other sites both in wording and topics) is a real boost for your site’s rankings. Frequency of content change is favored by search engines. It is great when you constantly add new content but it is not so great when you only make small updates to existing content. Recent documents (or at least regularly updated ones) are favored.

Generally long pages are not favored, or at least you can achieve better rankings if you have 3 short rather than 1 long page on a given topic, so split long pages into multiple smaller ones.

Coding and Web design

Search engines do not want poorly designed and coded sites. Make sure your code is light, web design is clean and website is content driven. A poor code and web design can harm you a lot.

Invisible text

This is considered black hat SEO and when spiders discover that you have hidden text specially for them they will asses a penalty to your website.

Cloaking

Cloaking is another illegal technique, which partially involves content separation because spiders see one page (highly-optimized, of course), and everybody else is presented with another version of the same page.

Doorway pages

Creating pages that aim to trick search engine spiders that your site is relevant to a site that it is not. This is another way to get a penalty or kicked out of search engines.

Duplicate content

*When you have the same content on several pages, from your site the duplicate content penalty kicks in. Duplicate content applies to pages that reside on other sites but in most cases you are not banned -30 spots on Google (from my experience).

JavaScript

JavaScript code is a mess and spiders can’t follow it, this will definitely hurt your ratings.

Images in text

Having a text only site is no good, but having many images and no text is a SEO no no. Always provide in the <alt> tag a meaningful description of an image to help rankings.

Frames

Never use these! Frames are very, very bad for website optimization. Avoid using them unless really necessary.

Flash

Spiders don’t index the content of Flash movies, so avoid using at all cost and don’t forget to give it an alternative textual description if you do use flash.

Using A Flash home page

Never, Never do this!!!! Having a Flash home page (and sometimes whole sections of your site) and no HTML version, is the fastest way to ruin a sites chance to rank well.

Site Accessibility

Another fundamental issue, which that is often neglected. If the site is inaccessible because of broken links, 404 errors, password protected areas, then the site can’t be properly indexed.

Xml ROR – Site-map

It is great to have a complete and recent site map, search engine spiders eat it up, no matter if it is XML, ROR or  an HTML site map. I prefer XML or to use xml-sitemaps tool.

Site size

Big is good! Search engines love large sites! However, Just keep links tight and navigation user friendly. Everything 3 clicks from home page at most is a good rule for very large websites.

Web Site age

The older the better but 2 years minimum is needed to do well. Established sites are considered more trustworthy they have been around a while and the new site that just popped up and might disappear.

Website theme

Very important in my opinion. It is not only keywords in URLs and on page that matter (titles / content site-wide). The site theme is even more important for good ranking because when the site fits into one theme, this boosts the rankings of all its pages that are related to this theme.

Top-level domains (TLDs)

Not all Top Level Domains are equal. There are TLDs that are better than others. For instance, the most popular TLD – .com – is much better than .net,  .name, .biz, or .info domains.

URL length

Keep it short and try to use keywords. There is a trade off but the max character is 25 and three words. That would be pushing it in my opinion.

Dynamic URLs

SE Spiders prefer static URLs. Long dynamic URLs that are over 100 characters are really bad and in any case you’d better use a tool to rewrite dynamic URLs in something more SEO-friendly.

Redirects 301

When  applied properly, redirects can save you. Make sure you use 301′s if permanently moved and 302 if temporary. If done wrong a redirect can be regarded as a black hat technique so be careful.

SEO Service

Website Optimization advice about building  and creating new Meta Tags.

Search Engine Optimization SEO Services.

Affordable SEO services for any size company. Let us generate the perfect Meta Tags that the top search engines will love! If you want to achieve top search engine rankings for your web site, you need to have the create the right balance of keyword usage in your Meta Tags or Meta data. If you already have your target keyword and phrases simply insert your information in our contact form with the heading “build my Meta Tags”.

Before submitting your form, please make sure you provide your website Url and current Meta Tags data (limit 10 keyword search terms for this service). If you do not already have your top keywords, you will need to find them, or you may want to consider our keyword discovery services. We give a discount to seo clients who bundle keyword research with our Meta Tag generation service.

The Process: It will take up to 2 weeks to complete and this Meta Tag generation is only for sites with 20 pages or less. If you choose additional services and create your own bundle the time frame for completion go up to between 1-2 weeks to complete your online order. You will be invoiced before work begins via PAY PAL or Google Checkout depending on the current transaction rates. When your new Meta Tags are finished we will send you the final files and a text document for you to simply copy and paste into your web sites code. Please let us know if you have questions, need help inserting tags or have a special request we are happy to help!

SEO Company Services Search Engine:

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	Web www.seocompanyservices.com

SEO Firm | SEO Company | SEO Services | Web Design | Internet Marketing

Internet Feeds:

Online or Internet marketing (SEO) and advertising is a is a way of increasing your revenue through your website. There are many forms of online advertising and feeds are one of them. If you have a store it is an easy way to get your product in Google fast!

The best way to advertise on line includes mixing (PPC) paid search engine marketing or pay per click, natural SEO search engine optimization, using an on-line web directories and social websites helps and email list or news letter programs. The unethical or black hat seo way is through spamming and should be avoided and can even get your website banned by search engines!

A continually growing on-line part of the advertising market is feeds. A product feed is a file is generally a XML file type containing information about your company’s products. Company product feeds are commonly used by many e-commerce marketing companies to provide product information in a websites online web store to search engines like Google and other aggregates of information.

Using product feeds you can display the latest pricing, promotional data and other product information without being penalized for duplicate content. The AddThis Website has an excellent free web tool to help create this type of XML file or you can use a text editor, RSS tool or spreadsheet programs.

You can use an icon link, text link, or place your feed url in the meta tags of your site that displays the feed icon in the address bar.

Example feed one: <link rel=”alternate” type=”application/rss+xml” title=”SEO Services Blog by SEO Marketing : RSS Feed” href=”http://seocompanyservices.com/blog/?feed=rss2″ />

Example feed two: (Subscribe to SEO Services Blog by SEO Marketing:),

SEO Company Services Search Engine:

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	Web www.seocompanyservices.com

Next Topics:

- Google iPhone application progress. New launch date for SEO Marketing’s app.

- SEO Company Services release of new free WordPress Blog. Clean theme for bloggers with search engine optimization in mind.

Just download these plug-ins for a great blog that’s easy to manage.

All in One SEO Pack.

Google XML Site-maps.

WP to Twitter.

Sociable.

No-follow Case by Case.

Blogger, Yahoo and My-Space Blogs don’t even compare to Word Press, so don’t even waste your time with them. Sure they are popular websites but do nothing for your SEO efforts. If you do choose one of the other three then I would go with Blogger. Google tends to favor it’s own blogs over Word-Press, Yahoo and Myspace, but WordPress can be optimized more than any credit given to Google’s own Blogger platform. That is only the case when you host with them. Remember, WP and Blogger need to be self hosted to get the most out of your seo and search engine marketing program.

Next post is design related. Follow Us On Twitter.